As the biggest free participation based retail promotion of Dubai Shopping Festival, the DSF Committee and Arabian Automobiles came together today to announce the details of the Nissan Super Raffle which will see 52 top-of-the-range Nissan vehicles being given away during Dubai抯 most popular retail and entertainment extravaganza.
Mr. Ibrahim Saleh, Chief Operation Officer, DSF said: 揑n order to make shopping even more rewarding, we ensure that Dubai Shopping Festival offers shoppers a mind-boggling range of promotions across a spectrum of categories.
The highly popular AAC-DSF Nissan-A-Day joint promotion has been a favorite with the DSF shopper for over 5 years now and has long been one of the highlights of DSF. Last year, the highly popular promotion offered 31 Nissan Patrols, one every day over the month-long event. However, this year we have gone a step ahead and increased the probability of winning by increasing the total number to 52 Nissan vehicles?
Mr. Michel Ayat, General Manager of Arabian Automobiles Company, Nissan distributor in Dubai & Northern Emirates, said: 揂AC wanted to make this year's DSF an even more unforgettable and rewarding experience to as many Dubai residents and visitors as possible. The partnership with DSF is a reflection of our commitment to the people of Dubai and our endeavor to add value to the event.? Hundreds of participating outlets across the city will be distributing over three million Free Raffle coupons upon purchases of a variety of products to enable entry into a daily draw. Each participating outlet will determine the purchase value at which the free raffle coupon is to be offered to its customers. Best of all, each coupon will be maintained for the entire week in the central Raffle box, which means that each coupon offers six great chances to win a Nissan vehicle. Moreover, there is no limit to the number of times a shopper can enter the raffle.
The daily draw and the five special weekend draws will be held on a specially constructed stage at the Global Village. Winners will be then invited on stage to choose from five boxes, each containing a different Nissan vehicle from the leading line-up of Nissan vehicles, ranging from the king of its class, the Nissan Patrol to the ever-popular Nissan Sunny. All of the Nissan vehicles on offer (Patrol, Pathfinder, X-Trail, Maxima, Sunny) are top of their range with fully loaded specs.
AAC will also offer the buy-back facility as an option to the winners during the Festival. 
 
The question-answer session during the press conference:-